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Enhancing Practitioner Skills Through the Ottawa Citizen Engagement and Action Model

Enhancing Practitioner Skills Through the Ottawa Citizen Engagement and Action Model

The Ottawa Citizen Engagement and Action Model (OCEAM) offers a transformative approach for practitioners aiming to enhance their skills in community-based participatory research (CBPR) and smoking cessation programs. Developed as part of the Participatory Research in Ottawa, Management and Point-of-care of Tobacco (PROMPT) Study, OCEAM provides a structured, ten-step model that emphasizes community involvement and peer-led initiatives.

Understanding the OCEAM Framework

The PROMPT study was designed to address tobacco dependence among inner-city populations in Ottawa. By utilizing OCEAM, researchers were able to engage community members directly affected by smoking and drug use. This engagement not only facilitated a deeper understanding of the barriers to smoking cessation but also empowered participants through active involvement in the research process.

The Ten Steps of OCEAM

  1. Formulating a Relevant Study Question: Engage community peers to identify study questions that resonate with their experiences.
  2. Designing Study Method: Collaborate with peers to develop rigorous study methods that are culturally sensitive and effective.
  3. Designing Study Questionnaires: Create questionnaires that reflect the lived experiences of participants, ensuring clarity and relevance.
  4. Participating in Recruitment: Leverage social networks for efficient recruitment of genuine participants.
  5. Participating in Consenting: Ensure informed consent processes are peer-led to build trust and engagement.
  6. Administering Study Questionnaires: Use peer-led approaches to minimize bias and enhance data quality.
  7. Conducting Study-Related Testing: Implement testing procedures with peer involvement to ensure participant comfort and accuracy.
  8. Follow-ups and Retention: Maintain participant engagement through regular follow-ups and community activities.
  9. Data Entry, Analysis, and Interpretation: Train peers in data management to derive meaningful insights from the study.
  10. Ongoing Community Knowledge Translation: Facilitate continuous learning through peer-led forums and workshops.

The Impact of OCEAM on Practitioner Skills

The implementation of OCEAM within the PROMPT study highlights several key benefits for practitioners:

Encouraging Further Research

The success of OCEAM in the PROMPT study underscores the importance of continued research into participatory models. Practitioners are encouraged to explore how these models can be adapted to other health challenges beyond tobacco dependence. By fostering collaboration between researchers and communities, we can develop more effective interventions that address complex health disparities.

If you're interested in delving deeper into the methodologies and outcomes of this research, consider reviewing the original study. The insights gained from OCEAM can serve as a foundation for future projects aimed at improving public health outcomes through community empowerment.

The Ottawa Citizen Engagement and Action Model (OCEAM): A Citizen engagement Strategy Operationalized Through The Participatory Research in Ottawa, Management and Point-of-care of Tobacco (PROMPT) Study

This approach not only enhances practitioner skills but also paves the way for more inclusive and impactful health interventions. By embracing participatory research models like OCEAM, we can create a more equitable healthcare landscape where every voice is heard, and every need is addressed.


Citation: Pakhale, S., Kaur, T., Florence, K., Rose, T., Boyd, R., Haddad, J., Pettey, D., Muckle, W., & Tyndall, M. (2016). The Ottawa Citizen Engagement and Action Model (OCEAM): A Citizen engagement Strategy Operationalized Through The Participatory Research in Ottawa, Management and Point-of-care of Tobacco (PROMPT) Study. Research Involvement and Engagement. https://doi.org/10.1186/s40900-016-0034-y
Marnee Brick, President, TinyEYE Therapy Services

Author's Note: Marnee Brick, TinyEYE President, and her team collaborate to create our blogs. They share their insights and expertise in the field of Speech-Language Pathology, Online Therapy Services and Academic Research.

Connect with Marnee on LinkedIn to stay updated on the latest in Speech-Language Pathology and Online Therapy Services.

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